Inside the Energy Salon: Installation and Illusions of Finality
Keywords: Energy planning, expertise, impression management, restructured industries, promotional cultures
AbstractThis article analyzes promotional images associated with energy events as ethnographic objects in their own right. I examine how the sensory experience of promotional imagery with its fantasy display contributes to the rational presentation of energy planning, with its emphasis on accountability through expert knowledge provisioning. Promotional images fall under the rubric of impression management where an ideal of believability mediates between objects of manufacture and their desire. Informed by the works of artists Marcel Duchamp and Andy Warhol, I frame these images as an illusion of finality, which I then connect to a broader argument about the rise of an energy salon―a shift that appears to involve an increased prominence of visual attention and management in how energy expertise is produced, performed, and circulated.
Copyright (c) 2017 Arthur Mason
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Authors who publish with this journal agree to the following terms:
- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).