Digitaliseringens frontløbere i værdiskabelse: Autentiske aktører og digitale agenter

  • Mogens Kuhn Pedersen Copenhagen Business School
Nøgleord: Digitale universer, fællesressourcer, datacyklus, digital personae, digital agens, cookies, API, blockchains, institutionel regulering

Resumé

Alle brugere af digitale medier bevæger sig i informationssamfundet, hvor der er nye muligheder og spilleregler for værdiskabelse sammenholdt med de kendte fra den analoge verden. Artiklen belyser:   Digitale agenter fremkommet igennem det seneste årti er de nye “indbyggere” i informationssamfundet. De har ikke direkte reference til autentiske personer. Hvordan kan vi forstå deres betydning for såvel analog som digital kommunikation og sociale relationer? (Afsnit A)   Hvilken form for værdiskabelse er knyttet til de digitale agenter og agens? (Afsnit B)   Hvilke værdiskabende muligheder og konsekvenser indebærer digital agens: Eksempler (Afsnit C)   Hvilke er de socio-økonomiske udviklingsmuligheder med digital agens? (Afsnit D)   Hvilke regulatoriske udfordringer stiller de digitale agens til virksomheder og til samfundet? (Afsnit E)   I artiklen behandles disse spørgsmål ud fra samfundsvidenskabelige teorier om digitalisering, værdiskabelse og regulering.

Forfatterbiografi

Mogens Kuhn Pedersen, Copenhagen Business School
Mogens Kühn Pedersen er dr.merc. og professor emeritus ved CBS.

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Publiceret
2021-04-25
Sektion
Artikler