Vol. 1 No. 1 (2012)

View Vol. 1 No. 1 (2012)

Published: 2012-05-16

Editorial

What’s in a Name? - Editors’ Introduction to the Journal of Business Anthropology

Brian Moeran, Christina Garsten

pp. 1-19
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Articles

Anthropology and Business: Influence and Interests

Marietta L. Baba

pp. 20-71
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Horizons of Business Anthropology in a World of Flexible Accumulation

Allen W. Batteau, Carolyn E. Psenka

pp. 72-90
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Close Encounters: Anthropologists in the Corporate Arena

Melissa Cefkin

pp. 91-117
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Organization Theory Meets Anthropology: A Story of an Encounter

Barbara Czarniawska

pp. 118-140
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Studying Consumption Behaviour through Multiple Lenses: An Overview of Consumer Culture Theory

Annamma Joy, Eric Ping Hung Li

pp. 141-173
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